In this article, we explain what to look out for and how we guide you through this process.
Why the right combination is important

Choosing the right printer and labels seems simple, but it's not always so. Choosing incorrectly can lead to:
- Illegible labels due to poor print quality or the wrong materials
- Poor adhesion to specific surfaces, causing labels to peel off or become damaged
- Unnecessary costs due to wasted labels or using a printer that doesn't fit your application
The three key factors in choosing a combination
- The application
The environment in which you use the labels is critical:
- Will the labels be exposed to heat, cold, moisture or chemicals?
- What surface will the label be adhered to?
See some applications here - The printer type
Not every printer suits every application:
- Thermal transfer for long-term use and scratch-resistant labels
- Direct thermal for short-term use, such as shipping labels
Check out our printers here - The label requirements
The characteristics of the label determine how it functions:
- Does the label fit in terms of size and shape?
- Should it adhere permanently or be easily removable?
- What material is needed?
View our roll labels here


Common mistakes

- Incorrect labels for thermal printers: Paper labels with inappropriate coatings can damage the print head
- Insufficient adhesion: Labels that don't stick to products with surfaces that are too smooth
- Overly generic choices: A “one-size-fits-all” solution often does not work and causes frustration
Our approach: from advice to installation
Our approach consists of five simple steps:
- Analysis of your needs: We get to know your application, environment and materials.
- Selection of printer and labels: Based on the analysis, we recommend a combination that works.
- Testing phase: We provide samples so you can test the solution in your environment
- Installation and instruction: We help install the printer and provide brief training
- Aftercare and support: We are available to help you with questions or problems
Disclaimer: The images used are AI-generated and illustrate general applications. They do not replace pictures of actual situations, products or employees.